Tesco QR Code Virtual Store
Can you enter a saturated FCMG market without expanding physical stores and quickly obtain a large market share? This challenge was formulated by Tesco in 2009, when they decided to enter the South...
View ArticleTop 10 QR Code Store examples
In the last couple of months, QR Code Virtual Stores have been popping up all around the world. After the launch of Tesco (Homeplus) Virtual Store in South Korea in 2009, the number of virtual stores...
View ArticleOpportunities with QR Code Stores
Most Virtual Stores with QR Codes can be found in public places, like subway stations, malls and bus stops. But it doesn’t have to stop there.. the possibilities of QR Code virtual store placement are...
View ArticleHow to set up a QR Code Store
You’ve finally decided to start a virtual store with QR Codes! But where do you begin and how do you make sure your virtual store suits the needs of your customers? Providing your target audience with...
View ArticlePop-up stores around the world
Along with the rise of smartphones, pop-up stores are getting more common each day. After Tesco started their QR Code store in 2009, many successful examples followed soon. Although market acceptance...
View ArticlePop-Up retail stores with QR Codes
In 2012 more than 300 pop-up QR Code stores were created all around the world. For 2013, already more than 2000 have been announced, so it seems like QR Code shopping is here to stay. Read up on the...
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